Welcome
Adtrace is a mobile attribution and analytics platform designed to help app developers and marketers track, analyze, and optimize their app performance. By providing insights into user acquisition, in-app behavior, and campaign performance, Adtrace empowers businesses to make data-driven decisions. It integrates seamlessly with advertising platforms, enabling the tracking of user interactions from ad clicks to app installations and beyond. Adtrace also supports fraud detection, helping businesses maintain data accuracy and minimize ad spend wastage. Its customizable panel and detailed reports provide actionable insights for maximizing user engagement and retention.
One of the standout features of Adtrace is its real-time attribution technology, which allows businesses to measure the effectiveness of their marketing campaigns instantly. With support for deep linking and re-engagement tracking, Adtrace ensures a smooth user journey, from initial interaction to conversion. It also offers tools for cohort analysis, event tracking, and audience segmentation, enabling businesses to refine their strategies. Adtrace is known for its commitment to user privacy, adhering to global data protection regulations like GDPR and CCPA. This makes it a reliable choice for companies aiming to grow their apps while maintaining compliance with industry standards.